The Custom '69 Chevy is a Hot Wheels casting based on a customized version of a 1969 Chevy C/K pickup truck with a number of aesthetic modifications.
The casting was retooled in 2020, with the grill and lower bumper now being part of the base and reduced dimensions.
From the back of the 2008 card:
Born: 1969
Birthplace: Detroit, Michigan, USA
Designer: General Motors
Specialty: Complete with custom grille and dual exhaust, this retro pickup was made to show off and shine.